Is Accuracy Greater Than Sunny Sales Forecasts?
Boss: Why is this opportunity still at 60%?
Employee: Because that’s where it actually is.
Boss: Move it to 90%. It’s committed.
Employee: I agree it looks good, but I think 90% is a big stretch.
Boss: We’re short this month. I know this customer and I know what you told me. It’s fine.
Employee: Shouldn’t we try to be as accurate as possible?
Boss: Just update it.
Employee: Okay.
Employee suddenly very nervous, knowing they will be called out for this soon on a conference call.
Takeaway:
CRM optimism doesn’t close deals.
It just hides problems until later.
Accuracy > sunny forecasts.
What do you think? Is it better to be optimistic or realistic on your forecast? Share with me in the comments!
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